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By: Monica Harper
Tea has long been a universally loved drink. It comes in different flavours, and everyone has their favourite. Tea is processed leaves that can lose freshness due to low-quality packaging. Tea packaging should protect the tea from environmental heat and moisture. It should also be able to attract customers from afar and be a part of your branding.
This blog will look into some customization options that can help you make sturdy yet fabulous tea packaging. So, if you are looking for the best tea boxes in Australia, keep reading.
What Are Customization Options For Tea Boxes?
Customization means that you can have a say in the design and style of your tea packaging. You can choose from different shapes, colours, and materials. You can also include text and images in your box. The type of customization that is available will depend on the packaging company that you choose.
Most tea packaging in Australia offers a wide range of customization options. They allow you to choose between various colour models, printing techniques, add-ons, finishing coats, and materials.
Furthermore, some of them allow you to create custom shapes that best suit your tea packaging. Thus, you can create wonderful pieces of art that can stand apart from the market.
There are many benefits to customizing tea boxes. The following are some of the reasons it is beneficial compared to standard boxes.
Package Shapes Are Unique
Standard tea packaging comes in the usual rectangular box shape. This is because it suits most product types. You can use custom boxes to give your brand new identity and stand out from the market crowd. Thus, your custom tea packaging can act as a brand extension, which is perfect for helping you make a name for yourself in crowded markets. You can come up with new and unique shapes that interestingly depict your brand story.
Add-Ons Can Make Boxes More Functional
Tea packaging companies usually offer a range of add-ons that can help you make your box more functional. You can add magnets, strings, or hooks to your design. This will help you keep your tea fresh for longer. You can also choose to add a drawer or an additional compartment that allows you to keep tea accessories in your box.
Moreover, some companies let you design the interior of your custom boxes with special paper or plastic padding. This means that you can make your packaging more durable and functional at the same time.
Aesthetics Are Of Utmost Importance
Packaging is one of the first things that customers see. It is also one of the main factors that influence customer decision-making. Thus, it is essential to make sure that your tea packaging looks good. Customizing your boxes can help you achieve this goal. You can choose different colours and shapes that reflect your brand identity. In addition, you can make your packaging look luxurious and impressive with the use of gold or silver foil.
Now that you know the ‘why’ of customizing tea packaging. Let’s move towards the various options you can use for making the tea boxes of your dreams.
Colour
The colour of your tea boxes can play a huge role in influencing customer purchase decisions. Most people prefer buying products that are packaged in colours that they like. You can choose to use your brand’s colours or come up with new ones that represent your product in an exciting way.
We allow you to choose between different colour models. Some of the most popular colour models are CMYK and PMS colours. There are other colour models that you can choose from, which depends on the customization option that you opt for.
You can also choose between spot-colour printing or full-colour printing. The type of print solution you choose will depend on the number of colours you want to use.
Furthermore, suppose your target demographic has a certain colour preference. In that case, it is recommended to use it in your box design. For example, blue and green are two of the most popular colours among tea drinkers who prefer herbal tea boxes.
Printing Techniques
Another thing that you can customize about your tea boxes is the printing technique that is used to print them. There are various printing techniques available for paper-based packaging. These are flexography, gravure printing, letterpress, thermography, digital printing, screen printing and many more. Each type of printing has various pros and cons.
It would be best if you took the time to learn about each printing method and its associated benefits. This will make it simple for you to choose between them when designing your tea boxes. Some of these techniques are costly than others; however, they can also produce images that are more robust and low maintenance. On the other hand, some techniques require higher investments but can be used to produce high-quality prints.
Shape
The shape of your tea box is another thing that you can customize according to your preference. You can select from a variety of shapes such as rectangular, square, circular and others. You can also come up with new and unique shapes that interestingly represent your brand story.
In addition, you can choose between a single or multiple compartment tea box. The compartments in a multi-compartment box are usually removable, making it easy for users to access their teabags. This is an advantage over the traditional cylindrical boxes that have fixed compartments and lids. If your target demographic prefers having flexibility in terms of the compartment and lid access, then choosing a multiple-compartment box for your teabags is recommended.
Material
When designing custom packaging boxes, you can choose between different materials such as paper, plastic and metal. These materials come in different thicknesses. Thus, selecting the one that suits your requirements properly should be your priority when designing custom tea packaging.
In addition, you must also consider the environmental impact of the material that you choose. For example, paper is a recyclable material while plastic is not. It will also be best to take into account the cost of each material before deciding on one.
To Conclude
Many customization options can take your tea packaging to the next level. Packaging Bee has you covered if you are looking for tea packaging in Australia with different choices and the freedom to play around with these options. Get in touch, and let’s start by creating exclusive designs!
